Communication

Purpose: We must build capacity.  Stillwater’s economic progress depends on increased capacity…knowledge, skill, attitude & communication.
Pride: Economic development directly impacts Stillwater’s competitive advantage. We should aspire to be a leader in the state.
Passion: Economic opportunity is paramount to a positive future.

Governance

Define Expectations: Identify, develop and advocate capacity-building opportunities. Create a culture for prosperity.
Empower: Focus self-disciplined people on achieving economic development milestones.
Measure Results: Manage the system for results; Lead the people.

Entrepreneurship

Economic Development is not a risk-free venture. Economic prosperity will require taking calculated risks and reacting effectively.
Get Started. Forward momentum is the key to making economic development a reality.
Lead with a “can-do” attitude.  Shift the “it can’t be done in Stillwater” paradigm.

Investment

Strategically plan sustainable funding sources for economic development.
Engaged Leaders with can-do attitudes must invest for the long-term.  Consistency is crucial to economic momentum.
Work ahead to stay ahead.  Sustaining economic development activity requires emphasis on an ongoing campaign.